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Commercial Investment & Consulting

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Stillmank Brewing


Our broker Jason leaned from an insider contact that Stilmank Brewery was looking to move production to Green Bay, WI from Milwaukee. It took over a year to find a suitable property in a target area of town. 215 Henry Green Bay is now the world headquarters of the Stillmank Brewery. We’re proud to have had been a part of expansion of the Stillmank brand. We can’t say enough about the quality of their award winning brews or the great folks behind the scenes.



Pomp’s is a family owned regional tire shop in the Midwest with over 75 locations. Just like Lucent Commercial it’s based in the Olde Main & Downtown Green bay districts. We had a building that we thought would great fit for a new storefront for Pomp’s. Pomp’s thought so too.

We’re privileged to work with such a respected brand and delighted to contribute to local economic development. Our broker has completed nearly 100 transactions in the Downtown districts over the last 10 years.



You might not think of Green Bay, WI as the hub of technology but Goal has been behind 30 years of R&D and is the nation's leading eyecare practice management software for Optometrists using Macintosh computers. A lot of big things come from Green Bay and Lucent is glad to be a part in so many local business’s growth. Lucent may not be the largest commercial broker in the state but our conversion is exemplary. We simply will not quit until we find a way to make a transaction work. Lucent develops a strategic plan for each property but we don’t stop there. We monitor the marketing progress and make changes in our implementation to get the best results. We service our clients even when it’s not a large transaction. We won’t just put up a sign with the hope that something is bound to sell. We actively recruit and we help with every step of the transaction. We’ve successfully taken part in hundreds of commercial transactions within Green Bay and around the state by working with area developers & entrepreneurs.

N.E.W East Dental Clinic


N.E.W. Dental needed a second location and was dealing with federal grants to fund the project. The problem was the space needed to be secured before the grant could be awarded – but the grant was necessary to secure the location. We excel on challenging transactions and repositioning properties. We unlock the potential in our clients property. Let us show you how we add value.

The Oilerie


Swimming with Sharks! We’re delighted to have worked with the Olierie a local company that was featured on the Shark Tank and they happen to be the nation’s largest bottler of EVOO. By our accounts it might be the best too – don’t forget to grab some aged balsamic vinegar it’s amazing. Our clientele is cutting edge and they take special care of their business. If they trust us you know that you can trust us too. We approach real estate completely different than what most commercial brokers are doing. Our results speak for themselves.

Marriot Residence Inn


Marriot Residence Inn $15m new extended stay opened fall of 2016. Lucent was instrumental in the site’s launch and marketing. We build lasting relationships locally and have recruited national concepts and developers to our market. The subject property could be a multimillion dollar grocery anchored strip center, it could be an apartment complex . We have the insider industry connections to bring people together.


Consulting on long term plans, including proper use of leverage understanding how to tap equity through carefully implemented 1031 exchanges.

Real estate is an incredible investment vehicle. Leveraged investments make 20-30% annual returns on capital possible and 1031 Exchanges are equally valuable tools. Find out how we changed one clients 8-plex into a gas station with a restaurant tenant in 2 years or how we helped change a warehouse into apartment complexes. We will show you opportunities to build income in perpetuity.

We want to hear from you!

Call us at (920) 965-6099

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